Desbouillons
Logo + Brand identity

 

This baker decided to trade in her diamonds for dacquoise! Ok, not really. But Sarah’s family is well known for Desbouillons Jewelry, a popular store in Savannah for generations. No longer in operation, Sarah wanted to repurpose the name for her bakery and pay homage to her family.

I recreated the original company’s logotype and distressed it for a warmer, more relaxed feel. I kept the original dark green of the Desbouillons boxes as the primary brand color for a solid connection to the past, plus baked goods really sing on green!

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Brasseler USA